SMZDM

Beijing What's Worth Buying Technology Joint-stock Co., Ltd. is an AI and content-driven digital consumer services group, founded in Beijing in 2011 and listed on the Shenzhen Stock Exchange in 2019.
The company's mission is to "make every consumption a happy experience," with a vision of "becoming the world's most consumer-savvy technology company, creating a beautiful world where everyone is happy through consumption." Its values are "idealism, pragmatism, innovation-driven, and geek spirit," and its slogan is "Technology drives consumption progress."
Since its inception, adhering to the business philosophy of "connection creates value," the company has been committed to continuously creating connection opportunities, innovating connection forms, and improving connection efficiency among e-commerce platforms, brands, and users.
Currently, the company has deeply laid out three major business segments: consumer content, intelligent marketing, and consumer data. Through consumer content, it provides efficient, precise, and professional consumption decision support for all online users; through intelligent marketing, it helps e-commerce platforms and brands acquire users and expand brand influence; at the same time, it accumulates data resources from consumer content and intelligent marketing businesses, forming an underlying data system covering multiple dimensions such as people, goods, scenes, and media. While supporting its own business development, it also exports various data products and services externally, empowering partners and the entire consumer industry.
In 2024, while continuing to adhere to its established development strategy and promoting business development around the three core segments of consumer content, intelligent marketing, and consumer data, the company has increased investment in artificial intelligence technology, actively promoted the integration of related business scenarios with AI technology, and driven the reshaping of the commercial ecosystem of related business scenarios.
[Honors]
Specialized and innovative enterprise
2024 China Internet Innovation Pioneer Award - AI Exploration Category
2024 Beijing Model Innovation Brand of the Year
2024 "Good Company 50" Excellence Award
2024 Best Practice Case for Listed Company Boards
21st Century Vitality ESG Pioneer Figure Case
2023 13th China Listed Company Reputation List "Most Growth-Oriented Listed Company in Consumer Sector"
2023 China Internet Comprehensive Strength Top 100 Enterprises
2023 China Public Welfare Enterprise of the Year
2023 E-commerce Demonstration Enterprise
WISE2021 New Economy King Annual Hardcore Enterprise
2020 Forbes China Most Innovative Enterprise