Sanmao Travel

Guangzhou Sanmao Information Technology Co., Ltd., established in 2015, is a high-tech Internet enterprise dedicated to providing smart tourism solutions for scenic areas and museums, as well as exporting cultural tourism knowledge content. It is also a promoter of comprehensive smart tourism. Its product, the "Sanmao Travel" APP, is a global travel culture content knowledge service platform meticulously crafted by the company. It currently covers intelligent Chinese self-guided tour explanations for over 15,000 scenic areas and museums worldwide. In 2021, it launched the "Gold Medal Guide" offline in-depth tour product for scenic areas and museums, signing over 1,000 gold medal tour guides globally, with services covering world-class museums and cultural scenic areas, providing users with interesting, informative, and warm offline in-depth tour services, thereby providing complete online and offline content services for telling China's stories well and spreading world culture.
Adhering to the vision of "making culture the protagonist of travel," the company has meticulously built the "Sanmao Travel" APP, which not only provides core online self-guided tours for scenic areas and museums and offline manual on-site explanation reservations but also incorporates columns such as "Travel FM," "Aesthetic Education Academy," "Daily Treasure," "Today's Painting," "VR Cloud Tour," and "Online Exhibition Viewing," constructing a rich cultural content matrix for Sanmao Travel. It has provided scenic area self-guided tours and museum cultural knowledge services to 50 million cultural tourism enthusiasts worldwide, becoming an essential mobile APP for travel and culture enthusiasts. Sanmao Travel has created a new vertical travel cultural content service field and has already become an industry leader in this field.
The company's main business also involves the construction of smart cultural tourism information systems, software development, and provision of overall smart tourism solutions. Its business has expanded to cultural tourism-related units such as scenic areas, museums, travel agencies, and tourism bureaus, serving thousands of cultural tourism enterprises and institutions. The company's independently developed GPS micro-positioning error correction automatic tour guide, cultural relic AI recognition tour guide, and 720-degree VR panoramic automatic tour guide, among other leading smart tour guide patented technologies, have made the company a pioneer in becoming the official smart construction partner for scenic areas and museums such as the Forbidden City in Beijing, the Louvre in France, Senso-ji Temple in Japan, the Grand Palace in Thailand, and Angkor Wat in Cambodia. It has also made unremitting efforts to spread Chinese culture in collaboration with cultural tourism bureaus worldwide.
Sanmao Travel's ToC business model focuses on knowledge payment, forming a content construction and operation model of PGC+UPGC+UGC, and has initially acquired platform attributes. Its content channel development team actively explores more diversified cultural content. In addition, Sanmao Travel has opened a knowledge sharing platform, supporting users to upload content, constructing an ecosystem where professional users and ordinary users jointly create content, increasing content diversity and user participation, and endowing the platform with more social value and self-propagation.
The company has successively received strategic investments of tens of millions of yuan from Tencent Sogou and New Oriental Education Group. Through strategic cooperation with well-known platforms such as Huawei, VIVO, Ctrip, AutoNavi, Baidu, Tencent, and Meituan, it has established a good brand awareness in the industry and among the general user base.