Bafangpin was founded in December 2005, with a registered capital of 5 million yuan and a workforce of more than 500 employees. It focuses on the development and promotion of local tourism specialty products and the inheritance of traditional Chinese food culture. Its brand is deeply loved by customers, manufacturers, the government, and all sectors of society, and its sales have maintained a high growth rate of over 20% for 10 consecutive years.
Adhering to the product philosophy of "Health, Quality, Characteristics, Classic" and the service concept of "Serving customers wholeheartedly," it strives to provide customers with local specialty products featuring strong local characteristics, such as time-honored brands and intangible cultural heritage products, and strives to enhance Bafangpin's sales and service capabilities, meet customers' needs for tasting delicious food and giving gifts, and create social value.
Over the years, Bafangpin has established long-term strategic cooperative relationships with dozens of famous and high-quality local specialty brands, including Gele Mountain Spicy Chicken, Zhangfei Beef, Laochuanjiang Beef, Chen Wenjian Mahua, Qiaotou Hot Pot, Little Swan Hot Pot, and Sanjiang Tartary Buckwheat Tea, jointly promoting the healthy development of the local specialty industry.
With the brand slogan "Gift Expert for the People," Bafangpin adheres to the business philosophy of "Sincerity, Service, Pragmatism, Innovation," and strives to build the "Bafangpin" brand into a gift for relatives and friends of the Chinese people.
Based in Chongqing and facing the whole country, it has currently opened nearly 80 specialty stores in Chongqing, Chengdu, Wuhan, Shijiazhuang, and other places, and its business is developing nationwide.
Adhering to the vision of "Chinese Specialties, Enjoyed Globally" and the cooperation concept of "Openness and Inclusiveness, Co-creation and Sharing," it sincerely invites famous, high-quality, and specialty brands from all over the world to jointly build a nationwide smooth specialty store chain system.
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