Tianyi Youfu

Tianyi Youfu Technology Co., Ltd. was founded in 1992, with a strategic layout of "digital printing chain + printing e-commerce + regional production centers". The company is mainly engaged in printing of "commercial activity printed materials, publications, packaging and decoration printed materials, personalized image printed materials, industrial supporting manuals, labels, and other printed materials." It is a high-tech enterprise based on "Internet + digital printing" for large-scale intelligent production of personalized custom printed products. Its business structure can be summarized as "network-store-factory", mainly including two printing e-commerce platforms: B2C Youfu.com and B2B Cloud Printing. It has nearly 40 directly-operated chain digital quick-printing stores across Guangzhou, Beijing, Shanghai, Shenzhen, Anhui, the Pearl River Delta, Xiamen, Shantou, etc., dozens of franchise stores, and thousands of alliance stores. It is the largest modern digital printing brand chain enterprise in China. Over the years, it has obtained qualifications and honors such as "High-tech Enterprise, Science and Technology Little Giant, Integrity Enterprise, Guangdong Famous Trademark, Keyin Cup Outstanding Enterprise". Tianyi's printing products have also repeatedly won industry awards such as "Keyin Cup Overall Technical Craft Award, Silver Award, Bronze Award, and Gold and Silver Awards in the Golden Light Printing Art Competition."

It owns two intelligent digital printing central factories located in South China (Guangzhou) and East China (Wuhu), as well as a self-built logistics distribution system covering Guangzhou and the Pearl River Delta region.

Tianyi Youfu is an innovative enterprise. Through the deep integration of new-generation information technology and digital printing technology, combined with cultural creativity, it transforms traditional printing from simple processing into personalized custom fast-moving consumer goods with technical content and cultural creativity, creating a new blue ocean in the printing industry and building a brand-new development pattern.

Tianyi Youfu co-runs the "Digital Printing Major" with Guangdong Light Industry College and founded the "Tianyi Digital Class". Through continuous teaching over 10 sessions, it has cultivated a large number of excellent digital printing professionals, including customer service, machine operators, prepress, post-press, and other core printing positions.

In the future, Tianyi will continue to uphold the operating principle of "Continuous Innovation, Integrity First" and the service philosophy of "First-class Service Comes from Tianyi", continuously improving operation and management levels and perfecting the quality control system, so that printed products enter thousands of households and add color to happy life.

New Technology: Replacing traditional printing with digital printing, deeply integrating new-generation information technology with digital printing technology to achieve digital and intelligent management of the entire process from e-commerce, stores, production, to distribution. The e-commerce platform, design tools, printing ERP system, and other software are all independently developed, with a total of 3 invention patents, over 30 design patents, and over 30 software copyrights, possessing core technologies with independent intellectual property rights.

New Model: Layout the new model of "printing e-commerce + chain stores + central factories + regional logistics" (network-store-factory), creating a new model of personalized customization + mass production in the printing industry (C2B).

New Business Format: With the cloud printing network + digital printing central factory as the core, empower the graphic and quick-printing industry by providing supply chain services of online ordering + centralized production + logistics distribution (S2B), overturning the backward small-workshop model of "front store, back factory" and realizing supply-side structural reform in the graphic and quick-printing industry.

New Products: Based on standardized products with variable parameters, combined with artificial intelligence and big data technology, through template-based online self-service design technology, achieve personalized customization (DIY) of commercial, imaging, and industrial printed products for individuals, enterprises, and the graphic quick-printing industry.

Corporate Culture: Vision: To be the leader in mass custom printing. Mission: To make printing simpler and more interesting, and to add color to happy life. Core Competitiveness: The ability to achieve mass customization based on deep integration of IT technology and digital printing. Business Philosophy: Continuous Innovation, Integrity First. Employee Philosophy: Love customers, love printing, love Tianyi.