Lixuan Clothing

Hong Kong Lixuan Clothing Co., Ltd. was established in 2003, with its headquarters in Nanchang, Jiangxi. Currently, the company owns two independent brands, "Lixuan" and "Runxiu," and has opened more than 100 brand specialty stores across counties and cities throughout Jiangxi Province.
The company has always adhered to the business purpose of "quality assurance, professional service, customer satisfaction," the business philosophy of "equality and mutual benefit, integrity and innovation," and the enterprise spirit of "continuous innovation and change." It takes building its own distinctive brand as its mission and creates a more fashionable and refined Lixuan.
This year, through resource integration, we have improved the planning and visual marketing management system for brand products, including the company's VI (Visual Identity), specialty store display image, product style, marketing management, customer service, and other aspects, better realizing the product terminal image and brand culture.
In order to better sustain the benefits of brand culture, the company will further protect the interests of franchisees through model innovation, vigorously implement the brand operation and development strategy, continuously improve enterprise management, continuously expand its scale, and unswervingly enrich brand connotation, make brand planning long-term, and make brand franchising professional, achieving sustainable, stable, and rapid development of the enterprise and brand.
Lixuan people advocate a lifestyle that is natural, harmonious, wise, and elegant. A beautiful life starts with Lixuan...