Lixiangjia

Lixiangjia, a one-stop wealth technology enablement platform, focuses on providing practitioners in the wealth management industry at home and abroad with one-stop support services for global asset re-allocation. Since its establishment in 2013, it has set up offices in 34 cities across China, enabling more than 1,550 institutions and family offices nationwide and nearly 200,000 independent financial planners to achieve global asset allocation through Lixiangjia. Lixiangjia offers a series of services including product training, personnel provision, and brand publicity, fully meeting the various product support and training needs of financial planners when conducting asset re-allocation for Chinese people globally. Lixiangjia has received investment and endorsement from leading domestic and international investment institutions, including Bertelsmann Asia Investments, LB Investment LG Family Fund, Ping An of China, InnoVen Capital, Chang'an Private Capital, and Howbuy Wealth.