Introduction to Zongguan Tourism Group
Zongguan Tourism Group was founded in 2004, formerly known as Sichuan Zongguan International Travel Service Co., Ltd., headquartered in Chengdu, Sichuan. Zongguan Tourism is a group company primarily engaged in the development of domestic and international tourism. Focusing on its core tourism business, it has grown into an international group company covering diverse fields such as e-commerce platforms, travel industry peer services, overseas project investment, travel media, asset management, and intelligent travel technology R&D. It has developed numerous distinctive original brands, gradually achieving collaborative growth across all fields, and plays a highly valuable role in the context of China's rapid tourism economic development.
The group currently has 2,000 employees both domestically and overseas. After fifteen years of industry development and accumulation, with scientific planning and rational layout, it has established branch offices in first- and second-tier cities across the country, forming a complete tourism industry ecosystem covering the whole nation. It has deeply optimized the aviation tourism industry, and has successively signed long-term strategic partnership agreements with regional and national airlines such as Loong Air, Jetstar Pacific Airlines, and Vietnam Airlines, cultivating multiple aviation charter routes, striving to achieve diversified operation and sales of charter flights, and ultimately realizing the transmission and promotion of the group's core operational values to peers nationwide, overseas travel industries and their enterprises.
The group closely follows the national "Belt and Road" strategic policy, strengthens its construction efforts in the tourism industry in Southeast Asia, and expands its influence in the overseas travel industry. In Thailand, the Philippines, Mauritius, Vietnam and other overseas regions, relying on the group's brand "Zongxiang Shiguang", it has opened more than 20 distinctive travel routes, rooted locally, valuing friendly cooperation, selecting first-class resources, integrating multiple international brand hotels, and establishing multiple commercial brand lines, creating a stable and safe environment for the group's overseas customer source advantages, breaking down barriers, and building a strategic layout of the entire tourism industry chain spanning both domestic and overseas markets.
With "innovation", "respect", and "gratitude" as its core values, the group has cultivated an outstanding team with the corporate cultural philosophy of "knowing gratitude, valuing integrity, being responsible, and enjoying happiness", laying a solid foundation for the group's future prospects. The group remains true to its original aspiration, always taking "to be China's most quality-oriented tourism" as its vision, adhering to the principle of leading industry standards, and shouldering the important task of China's tourism development with the image of an intelligent, technology-driven tourism enterprise in the modern era.
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