Hunan Innovation Entertainment Media Co., Ltd.

The Entertainment Channel of Hunan Broadcasting System is affiliated with Hunan Broadcasting System Film and Television Group. Hunan Innovation Entertainment Media Co., Ltd. is an integrated operating company of the Entertainment Channel of Hunan Broadcasting System. Relying on the Greater Mango Ecosystem of Hunan Broadcasting System Film and Television Group, it has laid out ecological products across the full spectrum of variety shows, large-scale events, advertising and marketing, content production, new media matrix, short video operations and other fields, and has established Mango MCN. It has a complete short video/livestream content production infrastructure and digital operation support system, and is committed to creating high-quality content that is uplifting and positive, incubating and exporting leading content creator brands in fields such as culture and entertainment, fashion and lifestyle, maternal and child education, and home and food. Mango MCN currently has a total of 460 million followers, 844+ content creator accounts, produces 10,000+ short videos per month, and generates nearly 200 million daily views. It ranks first among media MCNs in the market, and its operating model has been recognized as a typical case of national radio and television media convergence.