Zhewen Digital Culture

Zhewen Digital Culture Communication Co., Ltd. was established in 1993 and listed on the Shanghai Stock Exchange in 2004 with stock code 600986.SH. It is under the state-owned control of the Zhejiang Provincial Cultural Industry Investment Group, and is a "10-billion+ revenue, 10-billion+ market value" dual-industry enterprise in digital marketing and digital culture. As the main platform for the digital cultural industry under Zhejiang Provincial Cultural Industry Investment Group, Zhewen Digital Culture fully leverages its leading advantages in China's digital marketing industry, develops and strengthens the digital culture innovation highland, empowers industrial layout with AI models, tools, and computing power, and strives to build three major sectors: "AI + marketing industry chain", "AI + culture industry chain", and "computing power + financial leasing industry chain", covering digital marketing, PR communication, precision marketing, live-streaming e-commerce, cross-border e-commerce, brand/culture going global, culture/tourism new IP construction, digital culture immersive experience spaces, digital soul (digital twin), digital humans, AIGC+, automotive/tourism metaverse, intelligent computing centers, AI education, overseas social/gaming, and other fields, comprehensively building a smart content ecosystem platform and data middle platform. In the field of digital marketing, it comprehensively promotes the "AI + marketing" smart marketing business practice, running through the entire marketing business chain including brand strategy consulting and management, marketing and communication strategy formulation and execution, media placement, PR strategy formulation and communication management, brand and leadership reputation management, precision marketing and performance marketing, live-streaming e-commerce and cross-border e-commerce, community marketing, and experience marketing, fully mining the value of accumulated marketing data over the years, building the marketing industry's technology foundation and competitive barriers, and injecting new vitality into the brand marketing effectiveness of clients in many fields such as automotive, fast-moving consumer goods, finance, insurance, 3C, gaming, internet, and telecom operators. In the field of digital culture, under the strategic guidance of Zhejiang Provincial Cultural Industry Investment Group, it actively fulfills the main platform responsibilities of the digital cultural industry, focuses on "culture + technology", uses AI marketing models and application tools, builds an "AI + culture" smart content ecosystem, and with "content + technology + operation" as the core, promotes the construction of various digital culture innovation display forms and interactive experience scenarios such as new cultural/tourism IP construction and digital culture immersive experience spaces, stimulates cultural experience and integration, reshapes cultural cognition and understanding, and achieves cultural dissemination and inheritance; fully leverages the advantages of Zhejiang Cultural Assets and Equity Exchange's digital cultural asset trading license, promotes the asset-based operation of cultural data, and achieves a full value chain value-added closed loop from creation to application, copyright protection, and trading circulation; deepens the synergy of the cultural industry chain between Zhejiang Provincial Cultural Industry Investment Group and Zhewen Digital Culture, promotes the integration of the digital cultural industry chain and the construction of the digital culture computing power foundation, and simultaneously advances in both B-end and C-end markets, becoming a pioneer in the digital cultural industry. In the field of computing power operation, Zhewen Digital Culture's subsidiary Zhewen Intelligent Computing focuses on the computing power infrastructure construction for the company's main businesses of "AI + marketing", "AI + culture", and "AI + cultural tourism", providing customers with a series of cutting-edge digital solutions such as basic computing-network integration, computing power trading and scheduling, model training platforms, big data storage and processing, and intelligent agent development; Zhewen Lanyun Intelligent Computing is jointly established by Zhewen Digital Culture and Lanyun Technology Group (stock code: 871169), which is dedicated to GPU computing power cloud services, providing computing power services and technical operation support to influential domestic enterprises in fields such as model factories and intelligent driving. Currently, Zhewen Digital Culture owns multiple sub-brands such as Baifu Si, Zhewen Tianjie, Pairui Weixing, Zhiyue Network, Huayi, Shengshi, Tongli, Haoqi Mos, Zhewen Intelligent Computing, Zhewen Lanyun Intelligent Computing, Zhewen Mita, Zhe'an Guohe, and Zhe'an Zhangkun. It has strategically invested in Zhejiang Cultural Assets and Equity Exchange, Doushen Education (300010.SZ), LGD Esports Club, Kaixin Universe, and other digital culture innovation fields. Its offices cover Beijing, Hangzhou, Shanghai, Guangzhou, Shenzhen, Chongqing, and Hefei, with over a thousand employees nationwide.