A Dark Horse in Rice Seed Industry in Southern China ----------Introduction to a Subsidiary of Longping High-Tech Group Jiangxi Keyuan Seed Industry Co., Ltd. is a modern agricultural high-tech private enterprise integrating the breeding of new crop varieties such as rice and corn, seed research and development, production, processing, and sales. Founded in 2006, it currently has a registered capital of 50.16 million yuan. The company is a shareholder unit of Huazhi Rice Bio-technology Co., Ltd., initiated by the Ministry of Agriculture in 2014, a member of the China Seed Association and a governing unit of its Rice Industry Branch, a vice-president unit of the Jiangxi Seed Association, and a governing unit of the Jiangxi Crop Society and Genetics Society. In 2015, it was awarded the title of "Municipal Agricultural Industrialization Leading Enterprise" by Nanchang City. In August 2017, it was rated as a "National High-tech Enterprise." In October 2017, it was rated as a "AAA Credit Enterprise" by the China Seed Association. Jiangxi Keyuan Seed Industry is a wholly-owned subsidiary of Guangxi Hengmao Agricultural Technology Group Co., Ltd. The company currently has 45 employees and has departments including Comprehensive Affairs, Finance, Marketing, Scientific Research, Production, Quality Inspection and Logistics Processing Center, and Kewei Crop Research Institute. It governs Jiangxi Kewei Crop Research Institute and has established long-term strategic partnerships for cooperative development of technological achievements with many well-known research and teaching institutions, including the China National Rice Research Institute, the National Hybrid Rice Engineering Technology Research Center, Tsinghua University Shenzhen Graduate School, and the Guangdong Academy of Agricultural Sciences. It is currently the project carrier enterprise of the "Rice National (Nanchang) Engineering Laboratory" (Rice Industry Alliance) and undertakes projects such as the National Agricultural Science and Technology Achievement Transformation Project, the Ministry of Agriculture Special Project for Comprehensive Agricultural Development, the Jiangxi Provincial Major Science and Technology New Special Project "Super Rice Creation," and the Fiscal Support for Modern Agricultural Production Development Fund Rice Industry (Commercial Breeding) Project. With the corporate vision of becoming a "respected public enterprise" and the corporate mission of "simpler harvests, better lives," the company adheres to the business philosophy of "continuous innovation, win-win cooperation," has shaped the corporate spirit of "forging ahead with determination and distinctive characteristics" through long-term team building, firmly follows the agricultural industrialization path of "research as the source, market as the guide, integration of breeding, propagation, and promotion," and is determined to contribute to promoting long-term stable agricultural development, revitalizing the national seed industry, and ensuring national food security. The company's seed industrialization project is located in Wuyang Small and Medium-sized Enterprise Pioneer Park, Nanchang County, covering an area of 27 mu. It includes one 8-story comprehensive seed research building (6,041 square meters), three normal-temperature warehouses (8,344.1 square meters), a low-temperature and low-humidity warehouse (2,338.5 square meters), and a processing center (1,360 square meters), with a total construction area of 18,151.3 square meters. With a total investment of over 40 million yuan, it has been newly built into a currently first-class modern seed research, storage, inspection, processing, and logistics center in Jiangxi. Construction started in March 2014 and it was fully put into use in August 2016. Guangxi Hengmao Agricultural Technology Co., Ltd. is a modern agricultural high-tech enterprise integrating the breeding of new crop varieties of rice and corn, production, promotion, and operation. Founded in 2008, it currently has a registered capital of 100.16 million yuan. In October 2014, it became an A-certificate enterprise of the Ministry of Agriculture for "integration of breeding, propagation, and promotion." The company currently governs two specialized research institutes—"Nanning Hengmao Seed Industry Science Academy" and "Jiangxi Kewei Crop Research Institute"—and has established breeding bases in Nanning, Guangxi; Nanchang, Jiangxi; Lingshui, Hainan; and Shenyang, Liaoning. It has established long-term strategic partnerships for cooperative development of technological achievements with many domestic research and teaching institutions, including the China National Rice Research Institute, the National Hybrid Rice Engineering Technology Research Center, and Tsinghua University Shenzhen Graduate School. It owns 36 approved rice and corn varieties with independent intellectual property rights, including 3 nationally approved varieties and 33 provincially approved varieties. Four rice varieties have been recognized as super rice by the Ministry of Agriculture. It has won the honorary title of "National High-tech Enterprise" and is the construction unit of the "Guangxi Nanning Super Hybrid Rice Breeding and Propagation Center" and one of the first batch of "Guangxi Agricultural Improved Variety Breeding Centers." It undertakes 18 projects at various levels from the Ministry of Science and Technology, Guangxi Science and Technology Department, Nanning Science and Technology Bureau, and Nanning Agriculture Bureau. One achievement won the first prize of Nanning Science and Technology Progress Award, and one achievement won the second prize of Guangxi Science and Technology Progress Award. With the rice seed industry as its core, the company simultaneously extends to the corn seed industry and high-quality rice processing industry. It governs three wholly-owned subsidiaries: Jiangxi Keyuan Seed Industry Co., Ltd., Guangxi Omiyuan Agricultural Development Co., Ltd., and Shenyang Hengmao Agricultural Technology Co., Ltd. It currently has 73 employees, including 9 with master's degrees or above, 36 with bachelor's degrees, 6 with senior technical titles, and 17 with intermediate technical titles. The company has built stable seed production bases of more than 40,000 mu nationwide, with an annual seed output of more than 6 million kilograms. Its marketing network covers the middle and lower reaches of the Yangtze River and the rice regions of South China. Products under the brands "Omiyuan" and "Kewei" are deeply favored by farmers. With the strategic goal of "aspiring to create a first-class joint-stock high-tech seed enterprise in China," the company adheres to the business philosophy of "innovation, collaboration, win-win," firmly follows the seed industrialization path of "research as the source, market as the guide, integration of breeding, propagation, and promotion," and is determined to contribute to promoting long-term stable agricultural development, revitalizing the national seed industry, and ensuring national food security.
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