Dinghui Trading

Shenzhen Dinghui Trading Co., Ltd. was formerly Shenzhen Hedongju Trading Co., Ltd., founded in 1995. It focuses on integrating high-quality global food resources, dedicated to selecting premium global foods for customers and providing efficient and convenient services for FMCG suppliers and large retail terminals; Dinghui has established strategic partnerships with more than 40 well-known global food manufacturing brands, such as UHA, Wrigley, Nissin, Gongzai, Sizhou, Silang, Chunguang, etc. Its sales network covers more than 60 major cities across the country, and it has established good cooperative relationships with over 120,000 channel customers including large KA stores such as Walmart and China Resources Vanguard, BC stores, wholesalers, and chain convenience stores, with annual revenue exceeding 600 million RMB. In 2016, it fully launched the innovative brand development strategy of 'original imported food' and opened Tmall, JD.com, Taobao, Pinduoduo, and online distribution channels to bring global healthy cuisine and fashionable lifestyles to more Chinese consumers. Dinghui has 3 subsidiaries, nearly 300 employees, a self-owned large warehousing and logistics base of over 15,000 square meters, and self-owned office space of over 1,200 square meters. It has introduced internationally advanced professional systems such as SAP, ERP, E-HR, and WMS, promoting Dinghui's sustained, rapid, and steady development into a Chinese snack food operator. Dinghui advocates a modern fashionable lifestyle and quality of life, committed to better serving distinguished customers, including distribution partners and online shoppers. In the future, we will base ourselves domestically and go global, strictly selecting more delicious, healthy, high-quality, convenient, and affordable foods for Chinese people, sharing our passion for food with everyone!