I. Group Profile
To realize a group-based operation model with headquarters control, Hubei Outailai Automotive Technology Co., Ltd. (hereinafter referred to as the Group) was established on December 29, 2018, with a registered capital of 50 million yuan. The Group has six subsidiaries:
1. Hubei Oterlong Automobile Supplies Supermarket Co., Ltd.
2. Wuhan Taiya Automobile Service Co., Ltd.
3. Beijing Oterlong Automobile Supplies Co., Ltd.
4. Hefei Odelong Automobile Supplies Co., Ltd.
5. Wuhan Xindahuizhong Automobile Service Co., Ltd.
6. Wuhan Alabenben Trading Co., Ltd.
The Group is mainly engaged in four major business segments: R&D and manufacturing of auto parts, sales and service of automotive aftermarket products, supporting production of car seat cushions and foot mats, and auto repair, maintenance and detailing.
The Group's business covers the whole country and has long-term strategic cooperation with many 4S groups: Hengxin Delong Group, BAIC Group (Beijing Penglongxing), Huiheng Group, Sanhuan Group, Yishun Group, Wande Group, Jianyin Group, etc. In Hubei Province, it has more than 4,000 stable channel sales outlets of auto detailing shops and repair shops, and at the same time provides a huge sales network and after-sales service resource platform for more than 500 well-known brand suppliers across the country.
The Group's leading enterprise, Hubei Oterlong Automobile Supplies Supermarket Co., Ltd., was founded in 1996 and is located in Wuhan, Hubei. The company covers a total area of nearly 10,000 square meters and is an automotive supplies enterprise integrating independent R&D, production and sales. Oterlong subsidiaries have been established in Beijing and Hefei respectively.
The Group now has more than 100 technicians with junior, intermediate and senior automotive professional titles and more than 500 employees. It has a professional team engaged in the technical R&D and sales service of automotive decoration supplies for a long time; it has trained a high-quality marketing team specialized in channel development, established a complete after-sales service system, and has become the most influential brand in China's automotive aftermarket.
II. Core Ideological System of the Group's Corporate Culture
Vision: To lead the revolution in auto parts and aftermarket services, and to be a pioneer and leader in the industry.
Mission: To create opportunities for employees, create value for customers, create the future for the enterprise, and create wealth for society.
Core Values: Create brands, share value.
Enterprise Spirit: Integrity, innovation, collaboration, gratitude.
Business Philosophy: Quality first, customer-oriented, service paramount, pursuit of excellence.
Business Purpose: Customer first, integrity foremost, survival by quality, common development.
Service Philosophy: Do a little more for the enterprise, think a little more for customers.
Talent Philosophy: Loyalty first, uphold virtue and ability, focus on performance, make the best use of talents.
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