Zhanlu Culture

Beijing Zhanlu Culture Communication Co., Ltd. was founded in 2005. Upholding the spirit of "sharpening a sword for ten years," it has now developed into a domestic business book publisher and reading solutions provider.
Based on an in-depth analysis of business readers, Zhanlu Culture has built the "Caifuhui" and "Xinshijie" product lines around the needs of business readers. Among them, "Caifuhui" is mainly dedicated to providing domestic and foreign economic management books for people in business and economic circles, meeting the deep reading needs of Chinese business people with a relaxed and comfortable reading experience. "Xinshijie" aims to open a window to the soul for busy urbanites. Through the scientific guidance of psychology masters and spiritual mentors, it provides readers with a pathway to improve their lives and state of mind.
Since its establishment, Zhanlu Culture has planned and published a large number of good books widely recognized by the market and readers: "Using the Brain to Win Orders" in 2005, "Influence (Classic Edition)" in 2006, "The Nature of Managerial Work" in 2007, "The Undercover Economist" in 2008, "The Way of Work" and "30 and Motivated" in 2009, "Too Big to Fail," "The Book Effect," and the Seligman series in 2010, and "Priceless" in 2011, all deeply favored by readers. "The Era of Big Data" and "The Crybaby Falcon" won the Wenjin Award in the same year; "Alone Together" was a 2015 Wenjin Award-winning book, and "Interstellar" was a 2016 Wenjin Award-winning book.