Happy Elements

Shenzhen Chuangmeng Tiandi Technology Co., Ltd. is a leading digital entertainment platform in the industry, providing rich and diverse digital content such as games and animation, as well as online and offline integrated entertainment services like e-sports, committed to bringing happiness to users through technology and creativity.

Since its establishment in 2011, Chuangmeng's Happy Elements has successfully launched renowned premium mobile games including "Subway Surfers", "Temple Run 2", "Monument Valley", "Saint Seiya: Awakening", and "Gardenscapes". Happy Elements excels in refined operations, accumulating a massive user base. As of September 30, 2018, Chuangmeng Tiandi's average monthly active users reached 129.5 million, ranking among the top independent publishers in China.

Chuangmeng Tiandi adheres to premium games and spares no effort in promoting the development of independent games. The company annually hosts game developer events such as the 48-hour game creation contest and Casual Connect, encouraging developers to produce more creative and high-quality games.

Chuangmeng Tiandi also heavily invests in original IP creation and operation. In 2018, Chuangmeng Tiandi successfully released the original comic "The Way of Zero One", accumulating nearly 200 million popularity on Tencent Animation. Meanwhile, Chuangmeng Tiandi collaborated with Tencent on the animation production of the best-selling comic "I Am a Great Immortal", established a joint venture with China Literature to develop online novel IPs, and cooperated with Taiwan's Tong Li Publishing to develop the famous IP "The Ravages of Time", continuously providing users with premium content.

In addition to adhering to premium content, Chuangmeng Tiandi also insists on user service. E-sports is an important strategic business for Chuangmeng Tiandi. The company has not only invested in the live streaming platform Panda TV but also invested in the NW team and formed the name-brand team IDS. At the end of 2018, Chuangmeng Tiandi was elected as the president unit of the Shenzhen E-sports Association, with President Gao Liandun serving as the chairman. Additionally, with CMO Mario Ho being the president of the Macau E-sports Association, Chuangmeng Tiandi will leverage the advantages of Guangdong, Hong Kong, and Macau to create a nationwide e-sports platform.

"Good Times" Film-Game Club is another innovative experience created by Chuangmeng Tiandi for users. Co-built by Chuangmeng Tiandi and Tencent Video, Good Times offers on-demand cinemas and simultaneous screenings, mobile games, live streaming and e-sports, IP merchandise sales, dining, and other comprehensive entertainment services, aiming to become a 24-hour integrated online-offline entertainment lifestyle circle in the future.

The development of Chuangmeng Tiandi has received comprehensive support from Tencent. Tencent and Chuangmeng Tiandi have established strategic cooperation in seven areas, including continuous operation of Good Times Film-Game Club, payment services, cloud computing and other technical support, original IP creation and operation, advertising and online traffic monetization, game development and publishing.

In 2018, Chuangmeng Tiandi went for an IPO in Hong Kong, securing cornerstone investment from Sony. Chuangmeng Tiandi was successfully listed on the Stock Exchange on December 6, with stock code 1119.