Nuoshida Group

Founded on June 6, 1992, Kunming Nuoshida Enterprise (Group) Co., Ltd. is a private enterprise born amid China's reform and opening-up. After more than 30 years of development, it has grown into a large enterprise group with a modern corporate governance structure, employing over 10,000 staff. The group's business now spans eleven major industries, including cultural tourism, wellness and residence, jadeite jewelry, retail, international hotels, catering and entertainment, tea industry, funeral and cemetery, real estate development, commercial property operation, and sports and health. It owns several well-known brands such as " ", "Qingfengxiang", "South Asia Style Garden", "Yixinyuan", "South Asia Style • First City", " • First City", " ", and "Jinbaoshan". It is McDonald's first franchise developer in China and has partnered with renowned international brands such as Wyndham's "Hawthorn" and "Howard Johnson" to create Kunming's first platinum five-star hotel—Hawthorn Hotel, and Kunming's first five-star hotel—New South Asia Style Garden Howard Johnson Hotel. It also collaborates closely with the InterContinental Hotels Group, with its flagship brands such as InterContinental and Crowne Plaza successively established. The enterprise has been repeatedly commended by the state and the Yunnan Provincial Party Committee and Government as a key protected non-public enterprise in Yunnan Province, and has been rated as an "AAA" credit unit by the banking system for many consecutive years. As a local enterprise in Yunnan, Nuoshida Group is rooted in and dedicated to Yunnan. With over 30 years of commercial operation advantages, it has not only become a leader in Kunming's urban brand economy, a driver for upgrading the fashion industry, integrating the fashion industry chain, seizing opportunities in high-end fashion industries, and a one-stop service institution for creating innovative commercial operation models, but also an urban operator that operates cities with strength. Nuoshida Group will continue to shoulder this responsibility and contribute its own strength to Yunnan's development.