Surong Investment

Surong Investment Group was established in 2014, with a registered capital of 10 million yuan, a site area of 4,000 m², and over 300 employees. It currently has 7 branches and 1 training base, with its headquarters located on the 10th floor of Zhongtian Office Building in Furong District. Surong is not only a leading brand that has been deeply engaged in Changsha's loan industry for twelve years, but also one of the few loan facilitation companies in Hunan that has a corporate banking agreement and on-site bank account managers. In 2023, it was awarded the Bank's Annual Outstanding Channel. In May 2024, it passed the Enterprise Highest Credit Rating Certification - 3A Certification Assessment. "Compliance is the lifeline." We adhere to a legal and compliant development philosophy in conducting business, truly achieving zero customer complaints over twelve years. - Development History: In 2014, Surong Investment Group was officially established. The founder set the development tone of "Compliance is the lifeline," becoming Changsha's first one-stop bank financing service loan facilitation company. In 2018, Surong expanded its scale, giving rise to multiple business departments and back-office departments, and the company system gradually improved. In 2019, it signed a corporate agreement with a bank, making Surong one of the few loan facilitation companies in Hunan where banks set up on-site offices. In 2020, it reached a strategic cooperation with a bank and became a first-tier core channel of the bank. In the same year, Surong branches were officially established, with 1 new business department and 1 new back-office department. Its official website, Douyin, WeChat official account, and other multimedia platforms were launched simultaneously, and its brand influence was born. In 2021, Surong's headquarters location was determined, and 3 new business divisions were established, further expanding the company's scale. In 2022, 1 new business division was established, along with a new legal department and compliance department, strictly adhering to the bottom line of legality and compliance. In 2023, the branch relocated, the business premises expanded to 3,700 square meters, and two new business divisions were established. Surong also announced its official entry into the Hunan market. In the same year, it was invited to attend the bank's annual commendation conference and won the Annual Outstanding Channel award. In 2024, the tenth year of Surong's rapid development, in response to market demand, 2 new business divisions were established; in May of the same year, Surong passed the Enterprise Highest Credit Rating Certification - 3A Certification Assessment. In 2025, 2 new prefecture-level city business divisions were established, officially entering the prefecture-level city market. In 2026, Surong officially launched group-based operations, and the company's scale reached a new high. - Honors: In 2019, signed a corporate agreement with a bank, becoming one of the few loan facilitation companies in Hunan where banks set up on-site offices. In 2020, multiple banks awarded the plaque of "First-tier Core Channel." In 2023, invited to attend the bank's annual commendation conference and won the Annual Outstanding Channel award. In 2024, passed the Enterprise Highest Credit Rating Certification - 3A Certification Assessment. - Corporate Culture: 1. Happy and Loving Culture: Do what you like and are good at, build a happy and loving team; 2. Entrepreneurship Culture: Treat work as entrepreneurship, turn responsibilities into a career; issue equity certificates, enjoy equity dividends for life; 3. Nine-Point Culture: Nine points means ultimate, improve core competitiveness; take customer first and service foremost as personal action guidelines to go far; take high self-discipline and high freedom as personal work standards to achieve success!