Liangpin Customization

Lingying Technology Group is a world-leading large-scale custom clothing supplier, owning three high-end men's custom suit brands: Ouding, Liangpin, and Jueyi. It is a leading enterprise in domestic high-end business men's wear, adopting the C2M industrial internet model, vertically integrating "design and R&D, product manufacturing, brand marketing, and channel retail." Leveraging "artificial intelligence + big data cloud computing," it provides high-value dressing solutions for men of different regions and body types globally.

The core team members all have MBA backgrounds or graduated from top domestic universities. Many middle and senior management and technical personnel in the group have previously worked at well-known domestic enterprises such as Huawei, Alibaba, Anta, Li-Ning, 361°, and Esquel.

Under the group, [Liangpin] is a custom garment non-iron shirt tailoring brand. Users make appointments via WeChat or the website, after which a tailor provides door-to-door measurement and tailoring services. The user's pattern data is transmitted to the backend, and the factory creates patterns and tailors shirts based on each individual's data. The shirts use pure cotton non-iron materials, and the collar style, cuff style, and pattern can be chosen by the user. After production, the shirts are directly mailed to customers. The new C2M model eliminates intermediate markup links, such as inventory costs, store rent, and other operational expenses.
The group's Ouding first-class high-stretch shirts aim to provide personalized, high-quality life for everyone, positioning as high-end, ultra-comfortable business men's wear. By developing high-tech, ultra-comfortable, skin-friendly fabrics, they tenfold increase the global users' dressing happiness index. Using "artificial intelligence + big data cloud computing," they provide online one-minute "single-piece, single-cut" tailored men's clothing for men of different regions and body types globally, meeting consumers' dressing needs for business commuting + leisure sports. Relying on AI technology and an independent supply chain, they pioneer a new height in the field of global men's clothing ergonomics actuarial science.