Nanguo Real Estate

Nanguo Real Estate Co., Ltd. (abbreviated as Nanguo Real Estate) was established in 1998 and holds a national first-class real estate development qualification. In November 2009, Nanguo Real Estate became the first real estate company to go public after the resumption of IPOs (Shenzhen Stock Exchange code: 002305). In 2014, PowerChina Real Estate Group Co., Ltd. (abbreviated as PowerChina Real Estate) became the controlling shareholder of Nanguo Real Estate. PowerChina Real Estate is a member enterprise of PowerChina Group and is the real estate platform company of the first batch of 16 central enterprises approved by SASAC to engage in real estate development and operation. As a listed commercial real estate company controlled by a central enterprise, Nanguo Real Estate has achieved leapfrog development by leveraging the capital and resource advantages of both platforms.
　　With the corporate mission of "Building a Wonderful Urban Life," Nanguo Real Estate is committed to building *vibrant urban organic units and continuously enhancing its comprehensive property development and operation capabilities guided by commercial real estate. Its property formats cover shopping malls, hotels, apartments, office buildings, specialized markets, cultural industrial parks, and more, gradually forming a business model of "asset management as the core, value discovery as the guide, development capability as the support, and commercial operation management as the backing." Currently, Nanguo Real Estate interprets its products from four dimensions: commercial grade, scale, form, and positioning, forming commercial product lines with Nanguo characteristics—the "Fanyue MALL" series, the "Fanyue Hui" series, the "Fanyue Fang" series, and the "Nanguo Dajiazhuang" series. Among them, Fanyue MALL is a one-stop shopping center that meets the needs of urban families; Fanyue Hui is a "city-themed living room" born from the urban cultural context; Fanyue Fang is a neighborhood cultural commercial center serving the daily life needs of community residents; and Nanguo Dajiazhuang is a comprehensive solution platform for mid-to-high-end building materials and home furnishings.
　　Currently, Nanguo Real Estate has established a "one body, two wings" development strategy, with commercial real estate development and operation as the main body and real estate finance and industrial real estate as emerging businesses in the wings. Centered on "5+5" (5 important cities: Beijing, Shanghai, Wuhan, Chengdu, Nanjing; 5 major business segments: project development, commercial operation, financial business, industrial parks, and elderly care industry) and the "three major" direction (important cities, major transportation hubs, and major integrated complex projects), the company is carrying out important strategic layout. The company has cumulatively developed over 5 million square meters of property, with over 1 million square meters of commercial operation area, and annual newly added operation area will reach over 500,000 square meters. In 2016, Nanguo Real Estate increased its capital in Zhongwenfa Group Culture Co., Ltd. (abbreviated as Zhongwen Culture), which is the investment platform for cultural and creative industries of China Cultural Industry Development Group Corporation. Nanguo Real Estate will combine its own commercial operation advantages with Zhongwen Culture's industrial advantages to strengthen the upgrading of formats in the cultural and creative industry, realize early layout for the transformation of commercial real estate, and provide cultural commercial venues that meet the needs of the government and society. At the same time, Nanguo Real Estate is focusing on developing financial business, accelerating the establishment of financial institutions, and actively promoting cooperation with well-known financial institutions, leveraging the platform advantages of a listed commercial real estate company to advance the construction of an ecosystem for supply chain finance and industrial chain finance.
In the future, the company will focus on the strategic upgrade of "one body, two wings," further accelerate the pace of national layout, and make unremitting efforts to become a nationally renowned urban comprehensive supporting service provider!