[Summary] Focusing on the core needs of human life, providing innovative solutio
1. BRP Investment Holding Group Co., Ltd. (hereinafter referred to as BRP Holding Group) was established in 1990. On April 16, 2015, Sichuan BRP Development Co., Ltd. (hereinafter referred to as BRP Development, stock code: 600466, SH), a subsidiary of BRP Holding Group, completed its restructuring and listing on the Shanghai Stock Exchange.
On May 7, 2016, the Eastern Center of BRP Development was officially established in Shanghai.
BRP Development focuses on the core needs of human life, providing innovative solutions from life to living, and creating a happy life for the public.
BRP Development adheres to the core value of "Establishing trust by virtue, achieving success by capability," and unswervingly implements the dual-satisfaction core concept of "Customer satisfaction is our primary goal, respect and care for employees' personal interests." With the overall operating policy of "standardized, safe, and market-oriented," it adheres to lawful and honest management, winning market returns through professional capabilities and operational innovation.
BRP Development has formally established the strategic top-level design driven by dual wheels of "Residential BRP + Life BRP," where BRP Real Estate Group, with "real estate development and operation + modern service industry" as its traditional core industry, builds the strategic branch of Residential BRP, and BRP Life Technology Group, with "3D bioprinting + biopharmaceuticals" as its innovative pillar industry, builds the strategic branch of Life BRP.
2. BRP Real Estate:
BRP Real Estate always adheres to improving "residential quality" as the starting point for innovation, with green residential development for improvement-oriented people as the core, making customers feel "comfort" and "kindness" from every detail of the products. BRP's distinctive street commercial, community-themed shopping malls, five-star hotels, cultural tourism commerce, and office buildings form the BRP commercial product line, comprehensively meeting people's shopping, leisure, entertainment, and office consumer needs, boosting commercial prosperity in cities and scenic areas. As of 2015, BRP Real Estate had entered nearly 20 cities across the country. In the report of the China Index Academy, BRP Real Estate ranked 23rd among Chinese real estate enterprises.
Focusing on real estate development and operation, with urban layout highly aligned with national urban agglomeration construction plans, focusing on mainstream cities and deeply cultivating high-potential regions, it is now deployed across five major regions in the country, including the "Chengdu Region centered on Chengdu and Xi'an," the "Central China Region centered on Wuhan, Hefei, Changsha, and Nanchang," the "Beijing Region centered on Beijing and Qingdao," the "Dian-Yu Region centered on Chongqing and Kunming," and the "East China Region centered on Shanghai, Suzhou, and Nanjing."
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