New Idea Interactive

Beijing New Idea Interactive Digital Technology Co., Ltd.
| Date of establishment: December 2002
| Total employees: Over 1,000
| Office areas: Headquartered in Beijing, with branches in Shanghai, Guangzhou, Wuhan, and Nanjing, and offices in Changchun, Chongqing, Liuzhou, and other cities.
| Company mission: New ideas create value
| Company values: Professionalism, cooperation, innovation
| Company positioning: Provider of digital marketing solutions for the automotive industry in the digital era
| Company strategy: Based on nationwide big data on automotive audiences, CIG will extend its services across the entire automotive industry marketing chain, establish a digital marketing service system based on the full lifecycle of automotive users, provide higher added value to customers, and expand business scope through industry extension and global operation strategies.
| Leader profile: Qu Weihai, founder and CEO of New Idea Interactive, EMBA from China Europe International Business School, with a combined background in automotive and computer science, dedicated to transforming the entire automotive industry through the internet, with rich experience in marketing management and brand communication. He has been deeply involved in the automotive marketing field for over 16 years and has led New Idea Interactive to create and develop multiple innovative concepts and service platforms for automotive digital marketing.

I. Major milestones in company development
| 2002 Set sail: Started with FAW Mazda
| 2005 Positioning: First to propose the concept of integrated automotive marketing services
| 2009 Innovation: Birth of BITONE for automotive virtual imaging
| 2012 Rise: Ranked 2nd in comprehensive services among Chinese online advertising companies
| 2013 Agreement: Implemented the New Idea partnership system, establishing a sound incentive and benefit-sharing mechanism
| 2014 Big data: Launched big data and precision marketing strategies
| 2016 Leading: Topped the competitiveness ranking of digital marketing agencies in China's automotive industry
| 2017 Expansion: Built a full-industry-chain digital marketing service provider for the automotive sector

II. Industry position
| Ranked in the China Automotive Industry Digital Marketing Agency Competitiveness List for 3 consecutive years from 2016 to 2018; ranked in China Online Advertising Company Comprehensive Services for 6 consecutive years from 2012 to 2017
| CNAAI National First-Class Advertising Enterprise
| Certified enterprise by Beijing Design Innovation Center
| Council member of China 4A Association
| Council member of China Advertising Association
| Council member of China International Public Relations Association
| Vice-chairman unit of the Digital Marketing Committee of China Commercial Advertising Association
| Council member of the Content Marketing Committee of China Commercial Advertising Association

III. Core strengths
| Deep involvement in the automotive industry to provide clients with unique resources
| Brand-specific methodology
| Business segments
| Advantageous products

Join New Idea Interactive (CIG), and you will gain:

A stage to fully showcase your talents and unleash your potential;
A multilingual communication environment and international working atmosphere;
Broad career development space and personalized training mechanisms;
Competitive compensation and comprehensive welfare systems;
Multi-dimensional incentive measures and colorful employee activities.

For more information about CIG, please follow

1. New Idea Interactive recruitment official account: New Idea Interactive Recruitment
2. CIG official website:
3. New Idea Interactive official Weibo: