Great Wall Property

Founded in 1987, Great Wall Property has adhered to the mission of "Making Communities Better," with the vision of "Becoming a Leader in Co-building Beautiful Communities," and upholding the core value of "Worthy of Trust = Sincere Connection + Satisfactory Service." After 38 years of development, Great Wall Property has become a nationwide independent full-format property service provider, delivering high-quality services with consistency and stability under the concept of "Three Refinements" (professional refinement, service refinement, and operational refinement), earning client trust. Over the past decade, the Group has consistently ranked among the top 10 in China's property management industry, and has continued to lead in market-oriented operations, being the only independent third-party property service institution in the industry's top 10. In 2024, the brand value of Great Wall Property reached RMB 13.7 billion, leading the industry's transformation and upgrading on the innovation path of "Technology + Humanization."
Great Wall Property is among China's first batch of national first-class property service enterprises. It currently serves as a vice president unit of China Property Management Institute and has successively won honors such as Shenzhen Famous Brand, Shenzhen Industry Leader Enterprise, Guangdong Province Contract-honoring and Credit-abiding Enterprise, and China AAA Credit Enterprise. Based on a balanced national layout and full-format, full-domain services, Great Wall Property adopts a matrix flat structure, establishing six regional business divisions (East China, South China, West China, North China, Central China, and Bohai Rim), industry/customer divisions (IFM services, educational institutions, medical care, etc.), and product divisions such as Building Technology Division, Order and Environment Division, Value-added Services Division, and Shared Home (elderly care services). Its service scope covers more than 160 cities across 31 provinces, autonomous regions, and municipalities, with contracted management area exceeding 280 million square meters. The Group employs over 40,000 people serving communities, and at service sites, it provides full-domain services through the "YiYing Station" with a combination of "public-domain services," "private-domain services," and "interpersonal services."
In the public-domain service sector, the property types served include residential properties (detached houses, multi-story and high-rise residences, etc.), commercial properties (office buildings, commercial complexes, sales sites, IFM, etc.), and public buildings (administrative offices, educational institutions, medical facilities, city parks, sports venues, convention and exhibition centers, transportation hubs, logistics parks, industrial parks, and properties). The Group's subsidiary "Great Wall Building Technology" focuses on comprehensive building equipment services, with nearly 20 years of experience in facility operation and maintenance, building intelligence, and building waterproofing and construction engineering services, fully meeting the management needs of various facilities and equipment including intelligent building systems (BMS), power supply and distribution systems, water supply and drainage systems, fire protection systems, elevator/escalator systems (management and sales), air conditioning systems, and moving walkways. Currently, it has a professional maintenance and construction team of over 4,000 people, undertaking operation and maintenance tasks for more than one million sets of facilities and equipment, including over 13,000 elevators under maintenance.
In the private-domain service sector, the company was the first in the industry to establish the P2F community commercial service model. Through the YiYing Station App, WeChat official accounts, and WeChat mini-programs, it provides residents with services such as home decoration, elderly care services, community new retail, asset operations, move-in packages, and membership benefits—everything needed for community life, creating a "service at your doorstep" living scenario.
In the interpersonal service sector, through party building guidance (righteousness), sunshine community (firmness), and YiYing Qingteng (harmony), the company is committed to creating meaningful intangible value for clients. By integrating party building and business, it explores community grassroots governance; using digitalization of community governance, it promotes the creation of sunshine communities (transparent finances, services, management, and co-construction); and with Chinese excellent traditional culture as the backdrop, it conducts community building and operations. Since 2017, Great Wall Property has implemented the YiYing Qingteng plan, dedicated to transforming communities of strangers into communities of acquaintances. Currently, we have established nearly 200 YiYing Qingteng community volunteer stations nationwide and have officially joined the "Volunteer China" information system launched under the guidance of the Central Committee of the Communist Youth League—Zhihui. More than 80,000 YiYing Qingteng community volunteers work with us to build better communities.
In addition, Great Wall Property embraces inclusive integration of community resources, co-creating and sharing the value of the industry's community ecosystem. On May 24, 2015, with the concept of "Openness, Cooperation, Sharing," Great Wall Property launched the YiYing Cloud Alliance (upgraded in 2022 to the Beautiful Community Co-building Alliance), which now has more than 560 member units, covering over 1.1 billion square meters of property management area, more than 8,000 communities in 160 cities, and serving over 8 million households. Its wholly-owned subsidiary, Shenzhen YiYing Community Technology Group Co., Ltd., received the National High-tech Enterprise designation in 2016. The company is also a co-editor and drafter of two national standards: the national standard for intelligent hardware and the evaluation standard for smart residential area construction. Through the YiYing Cloud smart platform, Great Wall Property deeply integrates property management and community operations, creating more valuable synergistic effects for the ecological development of "property management" and "community operations." The platform embeds over 30 years of empirical management experience, combined with emerging internet thinking, IoT technology, cloud computing, and community ecosystem operations, to form an integrated solution for the transformation and upgrading of property service enterprises. We are committed to the co-reproduction and growth of the community ecosystem, forming an externally-driven development ecosystem of mutual interdependence and promotion, ultimately fostering the sound development of property management and the butterfly-like evolution of community lifestyles.
Through the YiYing Station, Great Wall Property integrates public-domain services with private-domain services, online services with offline services, and commercial lines with interpersonal lines, providing full-domain services to communities, ensuring consistency and stability of high-quality services, and achieving the appreciation of property assets and community ecological value. In communities, it fosters "harmony between people, harmony between people and the environment, and community convenience," building a Chinese-style beautiful community through co-construction, co-governance, and sharing.
For our common cause and yours, we welcome you to join us!