Guangdong Yongjun Economic Development Co., Ltd. became one of the licensed operators of Walt Disney (Shanghai) Co., Ltd. in the China region in 2001.
Over the years, based on the characteristics of the Chinese market and national conditions, Yongjun has successfully interpreted Disney culture and created multiple product brands by leveraging over a decade of market experience and advanced market concepts. In the fields of leather goods, apparel, home furnishings, and footwear, Yongjun has achieved remarkable accomplishments within Disney licensed consumer products and the retail industry, covering the vast majority of major cities in China.
As a company committed to all-around development, Yongjun has derived a new business philosophy of "innovation, commitment, passion, and unity" from the foundational principles of R&D-driven operation, quality-driven operation, and speed-driven operation. Through sincere and enthusiastic actions, it strives to achieve a win-win-win goal for the enterprise, franchisees, and consumers. At the same time, by interpreting Disney's brand culture of "innovation, quality, sharing, story, optimism, and respect", Yongjun has earned widespread recognition from both Disney and consumers. Behind these great achievements lies the perseverance and enterprising spirit of every member of the Yongjun team.
Yongjun Enterprise will spare no effort in building platforms for professional talent development and value distribution, adhering to the people-oriented philosophy, and establishing a comprehensive and systematic management and operation system.
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