Renhao Furniture

Shenzhen Renhao Furniture Development Co., Ltd. was founded in September 1999. It is a large specialized furniture manufacturing enterprise integrating R&D, production, and marketing of civil panel, panel-wood, and solid wood furniture. With industry-competitive industrial and resource advantages, it is striding forward on the path of group-based management, brand-based operation, and large-scale production. With its "Dinuoya" brand, it ranks among the most influential civil furniture enterprises and brands in China.
The company currently has more than 2,400 employees, including 450 professional management talents and intermediate and senior professional technical talents, forming an excellent team in management, R&D, production, marketing, and customer service. The company has built high-standard production workshops and a modern office building covering an area of more than 140,000 square meters. It has four directly affiliated production plants and two controlled production plants, and has introduced fully automated production equipment and quality inspection equipment from Italy and Germany, strictly carrying out production and management in accordance with international quality and environmental protection standards, achieving the requirement of high product quality. In 2007, the company spent huge funds to expand the second-phase industrial park with an area of 80,000 square meters, which has also been completed and put into production, enabling the company to achieve comprehensive improvement in product R&D, quality control, marketing management, and customer service. From 2001 to 2002, the company was successively selected as the "Executive Vice President Unit of Shenzhen Furniture Association," "Executive Director Unit of Guangdong Furniture Chamber of Commerce," "Executive Director Unit of China National Furniture Association," and "Executive Director Unit of the Furniture Decoration Chamber of Commerce of the All-China Federation of Industry and Commerce," and passed ISO9001 international quality management system certification, ISO14001 environmental management system certification, and quality and environmental protection product certification. In January 2008, it was rated by the Guangdong Provincial Government as one of the "2007 Top 100 Enterprises in Comprehensive Strength of Guangdong Furniture Industry" and one of the "2007 Top Ten Double-Strength Enterprises in Guangdong Furniture Industry," becoming a model enterprise in the rapid development of China's furniture industry.
The company has a first-class domestic R&D and design team and strong R&D strength, and its product innovation capability has consistently ranked at the forefront of the industry. From the industry-leading launch of the "Fontainebleau" (Sapele) series in 2002, to the successive market launches of the "Black Tulip" glossy series and the "Fengcai" panel-wood series [including "Fengcai Generation I (Maple color)," "Fengcai Generation II (Cherry color)," "Fengcai Generation III (Teak color)," and "Fengcai Generation IV (White Oak color)"], Dinuoya has always stood at the forefront of industry innovation, leading the furniture industry rapidly forward toward "Created in China." The company highly advocates the "home-style packaging model," consistently adhering to closely integrating home, life, technology, culture, and art, combining the basic modules of ergonomics, creating the highest aesthetic value and artistic value of living space, and forming a unique brand view and value view of "life-oriented, artistic, and personalized."
The company maintains leading customer resources and has nearly 1,500 franchised specialty stores in China. Its products are exported to the Americas, Southeast Asia, Hong Kong, Macao, Taiwan, and other countries and regions. Adhering to the business philosophy of "management is the leader, R&D is the guide, marketing is the vanguard, logistics is the guarantee, and talent is the key," and market-oriented, in order to fully tap the "blue ocean" of the furniture market, the company has fully implemented refined market management and brand enhancement strategies, actively planning to shift from an industry brand to a mass consumer brand, create a leading Chinese furniture brand, and build a first-class modern furniture manufacturing group company.

Corporate mission: Serve life, enhance taste
Business philosophy: Manufacturer and provider of global home lifestyle, true expert in home services
Core values: Benevolence, customer first, teamwork, integrity and dedication
Business philosophy: Management is the leader, R&D is the guide, marketing is the vanguard, logistics is the guarantee, and talent is the key.
Quality policy: Improve management, create quality, continuously improve, exceed expectations.
Employment principles: Carefully select, diligently cultivate, cultivate what we need, and apply what we learn.
Management philosophy: People-oriented, happy management, joint participation, and full use of talents.