麦咭乐园是金鹰卡通卫视打造的中国首家电视为主题的儿童乐园。乐园依托湖南广电及金鹰卡通强大的内容资源，为新生代家庭打造集综艺、冒险、亲子于一体的电视儿童主题乐园。电视内容的独有版权形成了线下差异化的亲子体验模式，为10亿电视观众提供了互动娱乐空间，实现线下实体经济消费群体“圈粉”转化，真正实现了动漫IP+电视内容特色化亲子互动体验的商业模型，将形成极具特色的文旅标杆项目！
目前几大核心版块项目已在全国开始布局，相继在北京、天津、重庆、成都、长沙、株洲、郴州、娄底、吉首、怀化落地，已成为市场极具关注的文旅产品。
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