DeRUCCI

The DeRUCCI brand was founded in 2004, dedicated to research on human healthy sleep, and professionally engaged in the R&D, production, and sales of complete healthy sleep systems. In the industry, it innovatively created a "customized personal healthy sleep system." At present, DeRUCCI's offline sleep experience centers have covered more than 20 countries and regions worldwide, providing healthy sleep experiences to millions of customers.
At its inception, DeRUCCI proposed the business model of "customized healthy sleep systems," and with its "customized personal healthy sleep system," it has driven the development of the traditional bedding industry. Under the DeRUCCI Group, there are seven major brands: DeRUCCI, DeRUCCI International, DeRUCCI Sofa, DeRUCCI Meiju, V6 Home, TRECA, and Silidesse. Among them, the DeRUCCI main brand covers product series including DeRUCCI·3D, DeRUCCI·0769, DeRUCCI·Goddia, DeRUCCI·Kaige, DeRUCCI·Children, DeRUCCI·Yijian, DeRUCCI·Kairui, DeRUCCI·Lanshe, DeRUCCI·New Nordic, DeRUCCI·Sleep Aid, DeRUCCI Smart Sleep, DeRUCCI HOME, DeRUCCI Home Textiles, DeRUCCI·Susi, and DeRUCCI·Tonight; DeRUCCI International covers product series including PAULY, slumberzone, and MAISON de la LITERIE; DeRUCCI Sofa covers product series including CALIAITALIA, DeRUCCI|CALIASOFART, DeRUCCI Sofa Fabric Series, DeRUCCI Sofa Leather Series, and DeRUCCI Sofa Modern Series. Through continuous integration of high-quality healthy sleep resources, DeRUCCI promotes product innovation and rapid iteration. The DeRUCCI Healthy Sleep System has now been updated to the T10 smart sleep system, which utilizes cutting-edge artificial intelligence technology to create smart products that offer sleep adaptation and remote care management support.
As a brand aiming to be an integrator of healthy sleep resources, DeRUCCI has appointed renowned French designer Maurice Barilone as chief designer, integrating European design concepts with ergonomics and sleep environment science into bedding design. Meanwhile, DeRUCCI integrates global high-end advanced material resources such as German Miller's 3D materials, Japanese Aisin Seiki's space resin balls, and Italian Technogel® THIN gel, to fully create a smart healthy sleep system that fits the human body.
To achieve the strategic goal of "becoming the world's largest provider of smart healthy sleep solutions," DeRUCCI has invested heavily in building an Industry 4.0 super factory, striving to realize digital transformation in manufacturing through intelligent, automated, and precise production. At the same time, DeRUCCI launched its DeRUCCI Golden Butler service, encompassing a comprehensive pre-sales, in-sales, and after-sales service system including full lifecycle scenario experience, sleep consultation services, and deep mite removal services, ensuring customers' sleep needs are fully protected.
In spreading healthy sleep culture, DeRUCCI has proposed the "six senses" sleep culture of "eyes, ears, nose, tongue, body, and mind," interpreting healthy sleep culture through sleep music and micro-films. Over the years, DeRUCCI has consistently advocated for public welfare initiatives such as "3.21 World Sleep Day," "6.18 World Mite Removal Day," and "8.18 DeRUCCI Global Sleep Culture Journey," bringing significant influence to the industry and society; DeRUCCI also partners annually with the China Sleep Research Society to release white papers on healthy sleep, using scientific methods to gain insights into the sleep conditions of different groups; to deeply promote healthy sleep culture, DeRUCCI has partnered with the Australian Open as an "Official Partner," with FIBA as the "Official Designated Bedding for the 2019 FIBA Basketball World Cup," and with the Chinese Women's Volleyball Team as an "Official Sponsor of the Chinese National Women's Volleyball Team," providing customized healthy sleep solutions for athletes.