Founded in 1986, the AUX Group is a diversified enterprise group. It has six major industries: intelligent power equipment, household appliances, mobile intelligent terminals, real estate, medical health, and investment, and is among the 'Top 500 Chinese Enterprises'.
In 2012, the group's total assets were 20 billion yuan, with a business scale of 40.5 billion yuan, brand value of over 5 billion yuan, and more than 20,000 employees. It has established seven major manufacturing bases in Ningbo, Nanchang, Tianjin, Shanghai, Shenzhen, Dongguan, and other places. It owns one listed company and five high-tech enterprises, and serves as the permanent site for a national-level enterprise technology center and a national post-doctoral workstation.
It holds multiple brands and trademarks, including AUX, Samsung, BFB, and Lianneng, among which Samsung Electric, AUX Air Conditioner, and AUX Plaza are well-known brands nationwide.
Facing the new era, AUX adheres to its new corporate mission of 'Creating smart life, achieving excellent workplace', upholds the WIN strategy concept of 'Steady operation, Harmonious future', and aspires to become a world-renowned enterprise, striving to achieve sales revenue of 80 billion yuan by 2015 and rank among the top 100 Chinese enterprises.
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