Maihe

[Company Introduction] Guangzhou Maihe was founded in November 2011. Over the years, it has been focusing on the fast-moving consumer goods sector. It is an innovative e-commerce Internet enterprise integrating product R&D, brand promotion, sales management, market planning, and supply chain management. Adhering to the philosophy of "occupying a large market with small categories," the company focuses on the home environment field and has built a multi-brand group. Through collaborations with benchmark domestic and international brands and university laboratories to develop new products, and leveraging the rapid development of China's e-commerce and new media, the company provides high-quality products to consumers. The company upholds an elite talent philosophy, and its core team members come from major domestic and international companies such as P&G, L'Oréal, Unilever, NetEase, and Alibaba. Currently, Maihe's brands include: German Bayer Blattanex insecticide; LORDE: Lidou, a pet full-category brand that is "truly earnest"; and AIR FUNK (Yefang): a high-end air purification brand.